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7 Branding Tips That Will Help You Drive Small Business Growth
To grow your small business, you may not need to invest in very robust branding, but by leveraging these seven branding tips, you can be sure to succeed. There is a sea of information out on the internet that it seems overwhelming to know which brand strategies to...

Eyes on the Prize: 5 Top Tips for Effective Optometry Digital Marketing!
Welcome to the world of limitless possibilities optometry digital marketing can bring to your eyecare business! An effective optometry digital marketing offers numerous benefits in the digital age of today As an optometrist, your passion lies in caring for your...

5 Brand Messaging Keys For Your Small Business To Drive Brand Growth
As a small business owner, you know that effective communication is essential to success. But did you know that the right brand messaging keys are the building blocks? Your messaging goes beyond your marketing message, it encompasses everything you say and does as a...

Blogging for Success- 8 Tips for Building a Loyal Customer Base
Blogging for success is an essential component of digital marketing for small business owners and individuals with personal brands wanting to draw in and keep loyal clients. By creating relevant and informative content, you can establish yourself as an expert in your...

Effective Eye Clinic Website: 8 Ways It Can Grow Your Eyecare Business
An effective eye clinic website is an indispensable asset in today's digital age. Imagine what it was like for optometry eye clinics before the advent of mobile phone services in Nigeria. I remember when a patient kept trying to locate our eye clinic but could not...

Website Launch Announcement: 14 Ways For A Successful Website Launch
Launching a new website can be a significant milestone for your business, and it's important to announce it in a way that gets people excited about your new online presence. A website launch announcement should be both informative and engaging, and it should make it...

Growth Marketing: What Is It, And What Should I Do To Begin?
Growth marketing is a sure way to brand growth, especially for a small business owner with a limited marketing budget. Every dollar you spend needs to provide a sizable return on investment (ROI). Growth marketing can help in this situation. By experimenting with and...

Why SEO Is The Key To Building Brand Authority
Does your brand command enough authority for your target audience to trust you? Your brand is in business to provide value. If your target audience doesn't trust you enough for their needed solutions, then your brand will gradually die off. If a small business owner...

How to Discover The Real Core Value For Your Personal Brand Growth
Your real core value that can drive personal brand growth may not be far away. It is very easy to miss your real core value even with so much exposure to motivational and other branding articles. Meanwhile, carefully evaluating failures and success stories can easily...

11 Social Media Don’ts Your Business Brand Should Know
Social media don’ts help you know what to avoid in your social media strategy, giving you the opportunity to continue to deliver an awesome experience that leads to business growth. To achieve this goal, it is not enough to know the DOs, you must also know what not...

Discover The 8 Dos For a Successful Social Media Post.
Social media, just like any other form of media, has some unique code of conduct. These Dos and Don'ts are especially true for business brands who want to utilize the space to reach more potential clients and build their brand. It is not far-fetched or hard to keep....

5 Social Media Tips That Can Transform Your Business
Proven social media tips when carefully applied can transform your business. Setting up your business may be easy, but growing the business is where most of the work lies. For every entrepreneur, seeing your business remaining stagnant without growth for years, or...